Statewide Arts Conference:
Celebrating Our Past and Connecting Our Future!
Workshop Recap
Click on the links below to view additional information or handouts for each session.
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Marketing: Creativity in Motion
Presented by Doreen Sullivan, Post No Bills
This session addressed unique angles to help organizations stand out in a cluttered communications climate. Topics included branding, marketing, and partnerships development.
More information:
Post No Bills
Arts Funding: Local, Regional and National Sources
Presented by
- Patrice Powell, National Endowment for the Arts
- Gerri Combs, Southern Arts Federation
- Gale Bivines, SC Parks, Recreation and Tourism
Topics included NEA's Challenge America Fast-Track, SAF's funding for nonprofit presenting organizations, and SC PRT's Tourism Partnership Fund.
More information:
NEA
NEA Challenge America Fast-Track Grants
SAF Southern Fast-Track Touring Grants
SCPRT Tourism Partnership Fund Grants
Audience Development: Ten Tools of Audience Development
Presented by Keynote Speaker Donna Walker-Kuhne
Walker-Kuhne shared strategies and 10 tools for successful audience development.
More information:
Walker Communications Group
Session handout:
Ten Tools for Audience Development
Engaging Your Audience Through Online Technology
Presented by David Dombrosky, and William MacLeod, Southern Arts Federation
This session covered how to use low-cost, online resources such as blogs, podcasts, YouTube, and MySpace to engage and build audiences, as well as strategies for optimizing the impact of electronic communications.
Session handouts:
Arts E-Marketing Information
Why Blog
Why Email
Why Podcast
Why Social Networking
Arts in the Community: Using Performance and Installation Art
Presented by Leslie Rech, SC State University, and Booth Chilcutt, City of Sumter.
This session covered the history and impact of alternative forms of contemporary art.
More information:
Accessibility Columbia
Contact Leslie Rech
Design Arts: A Catalyst for Creative Community & Economic Development
Presented by Lindsey Moore, Design Arts Partnership
This session explored ways that design can be a catalyst for creative problem-solving for a community's most challenging economic, social and environmental issues.
More information:
SC Design Arts Partnership
Capturing the Economic Impact of the Arts: Perspectives from Arts Councils
Presented by
- Andy Witt, Cultural Council of Richland and Lexington Counties
- Randy Cohen, Americans for the Arts
This session outlined studies proving that the nonprofit arts industry is a formidable business and economic driver for communities.
More information:
Americans for the Arts: Arts and Economic Prosperity III
Preserving the Public Trust: Guiding Principles and Best Practices for South Carolina Nonprofits
Presented by Mason Hardy, SCANPO
Topics included the seven guiding principles and 67 best practices designed to help SC nonprofits strengthen their governance and management.
More information:
SCANPO
Session handout:
Guiding Principles and Best Practices
Cultural Tourism: Best Practices in Product Development
Presented by Dr. Rich Harrill, USC
This session covered a hands-on approach to cultural tourism planning.
More information:
International Tourism Research Institute
Session handout (PowerPoint):
Guide to Best Practices in Destination and Tourism Management
Enhancing Cultural Participation: Putting Theory into Practice
Presented by Vicki Vitiello, North Carolina Arts Council
Topics included the tremendous gains made in understanding behaviors, motivations and perceptions associated with cultural participation.
More information:
The Wallace Foundation
Focused Fundraising: Donor Based and Individual Giving
Presented by Cynthia Moses Nesmith, CFRE
This session focused on funding alternatives to grants.
Session handouts:
Nonprofit Organizational Resources
Focused Fundraising (PowerPoint)
